Katvig and recycled cotton

Always in the lead, Katvig is proud to introduce recycled cotton, a brilliant new way to make use of the enormous amounts of cotton that would normally go to waste. 25 percent of the world’s pesticides are used on cotton, 40 percent of all cotton goes straight in the bin as pure waste.
The result is a different material that is softer and lighter. I find it quite reassuring to know that leading fashion designer companies has such a strong emphasis on environmental care.
And talking of Katvig, their High Summer 2010 collection is out! Set shown underneath is in organic cotton, choose between pink or green.

Photo: Katvig

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