Sonia Rykiel pour H&M sold out?

Sonia Rykiel’s knitwear collaboration with fast-fashion behemoth H&M has proved to be another success for H&M. Web shops in Scandinavia almost crashed at 10am today, when the sought after designer items were launched, and within the next hour all the children’s wear was gone.
I’ve had my eyes on the stripy set to the left, but there is probably not much hope left to retrieve it.
Thinking about it I’ve actually never been able to retrieve any of the design launches at H&M. I’m to lazy. Probably not eager enough.

Anyway. Hope you got what you wanted before it was all gone!

Photo: Sølve Sundsbø for H&M

4 Comments

  1. Ha ha, du fick inte tag i du heller nej…. Så är det när man är lat & vill sitta i stua om kvällen og klicke hem 😉

    Vi får se om vi er heldige & får tag i noe i butik. Jag kommer ikke løpe benen av mig för att säga så.

    Klemmer & happy söndag

  2. Went online but couldn’t get anything up (site was “too busy”) so ran out to town(Malmö) and managed to come back with the pink dress and the leggings (both from your photo) for our little one. Phew.

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