Described as ‘Winchester’s answer to Liberty’, The Hambledon is a four storey boutique style department store, set in a Georgian town house, offering fashion as well as bath & beauty, gifts and homeware.
There are a surprising large amount of brands from Scandinavia stocked in store, the super trendy high flyers but also some new and rare finds too.
We decided to talk to The Hambledon’s founder, Victoria Suffield, to find out a little bit more.
Q: Scandinavian design labels seems to be still in demand. What are your thoughts?
A: We’ve always been interested in Scandinavian brands but I think there has been a surge of enthusiasm in recent years. This is partly driven by Ganni’s preeminence in the market but also because there are all sorts of other innovative designers out there.
Q: Can you name a few of your favourite designers this season?
A: Baum und Pferdgarten are constantly surprising and Stine Goya’s prints are particularly strong.
Q: What is it about danish design that is so attractive?
A: I think our trips to Copenhagen have probably cemented our love of Danish style. There seems to be a special Scandinavian way of dressing which is casual but with very dress up elements’ which embraces print but is always laid back and cool.
Q: Can you describe your homeware collection?
A: In home design terms we’re have always been more interested in those brands who are eclectic in their inspiration and we tend not to focus on classic Nordic minimalism. There is definitely a counter movement which embraces more textured elements.
We always wanted to make a shop which sold the things we loved in a space we loved to people we could grow to love. It’s a sentimental kind of aspiration but born out of a genuine love of retail.The Hambledon’s founder, Victoria Suffield