Rising Star Michiko and Me SS14 campaign shot by Mi Elfverson

by Scandinavian mum

The new ‘Rising Star Award’ will be celebrating brands, tipped for future success in terms of quality of product, marketing and innovation. The nominees of the ‘Rising Star Award’ at Bubble London, are Miss Pois, Long Wave Apparel, Dimity Bourke, Milk and Rock, Skullduggery, Project Jelly, Brit Chic Signature, Michiko and Me, Miss Hall, Skribbies, Rockahula Kids and Jewel Rocks, with the winner announced on Sunday 16 June at the show.

Michiko and Me uses Liberty art fabrics to make a luxurious yet ethically produced collection for babies and children, aged 0‐8 years. Being a pan-seasonal collection that grows with the child, each piece is designed to last at least two, three seasons and the brand new “Four Year Dress” will see children through three to five years of wear.
The signature Michiko kimono wrap dress, as seen in the Guardian recently, is a subtly detailed A-line dress that is among the key pieces that will be on display at Bubble London this weekend, at stand VE13. michikoandme.com

The British brand, Michiko and Me’s collection for Spring Summer 2014 was captured by our fellow Scandi, photographer Mi Elfverson. Mi has more than 8 years experience photographing children’s fashion. And with a love for nature and all things beautiful (she grew up on a farm in South Sweden), she was indeed the right woman for the task. mielfverson.co.uk

Autumn memories with Monamici

by Scandinavian mum

Last weekend, when we had such beautiful autumn weather, we met up with the Scandinavian photographer Mi Bewick.

Mi is a Scandinavian photographer, who’s been living and working in London and Brighton for the last 12 years. Mi grew up in the Scandinavian countryside, where she got used to the vast open spaces with subdued colours and people, animals and nature close at heart. She carried on to make a career in the cities of Stockholm, New York and London, and has finally set new roots in the beautiful, quaint, yet trendy city by the sea, Brighton&Hove.

With her eyes for delicate details and a heart filled with inspiration from Scandinavian heritage, we couldn’t help falling in love in the moments Mi captured so well. To see more of Mi’s gorgeous photos or to book a photo session visit mibewick.co.uk

The girls are wearing clothes from one of our favourite Swedish brands, Monamici. Visit to see more AW10 and to shop online or to find your nearest retailer. www.moamici.se
The clothing has an absolutely beautiful finish, lots of details and feels so luxuries yet with a clean and simple cut. Beatrice is wearing the Lucy blouse £62, the Marilyn skirt £52 and the wool mix Martha sweater £66.
Amélie is wearing the Karolin dress £65. All items are from their AW10 collection, available in the shops now.