New Generals, from Copenhagen relaunched!

The children's fashion brand New Generals, which closed in 2014, has been relaunched and today opens a new online universe with clothing and accessories for kids aged 4-14 years. New Generals was originally created in 2009 because the founders, the couple Joen and Majbrit Weidemann, had spotted a gap in the market for children's fashion that was both cool and sustainable. New Generals was...

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