Kidswear concept brand Soft Gallery was founded in Denmark in 2007. Tine Holt Møller is the head designer and owner of the brand who in collaboration with artists designs collections seeking to stimulate creativity and inspire young minds.
Soft Gallery creates beautiful and poetic luxury children’s clothing. Every item is a soft canvas brought to life by artists from all over the world.
This Summer Soft Gallery would like to inspire the little ones to spend time outdoors, with comfortable and summery clothing. The collection ‘A place in the sun’ is a celebration of children and nature, to play, explore and treasure our surroundings.
In addition, the brand has a signature collection, offering a range of soft and timeless essentials for both baby and junior. Soft Gallery bestseller transseasonal styles are available in earthy colours and the entire collection is made from the finest organic cotton.
The Summer campaign also includes a video, transporting you straight back to your own
Soft Gallery is available in the UK from Alex and Alexa.
All photos: Soft Gallery Spring Summer 2020.