Appaman is inspired by, and named after, the childhood companion of founder and designer Harald Husum. While growing up in Norway, Husum befriended a corduroy ape named Appaman. Together they traveled the fields and fjords of their native land, sharing many fantastic adventures. Appaman reflects the whimsical spirit of those youthful times and celebrates the unbreakable bond between a boy and his ape.
Appaman is true to it’s Scandinavian roots but gets daily inspiration from the streets of Brooklyn NY. Launched in the Summer of 2003 Appaman has grown at a steady pace and also been embraced by celebrities like Kate Hudson, Naomi Watts, Gwen Stefani, Gwyneth Paltrow and Brangelina.
We love the essential tees, the coats and oh… check out the arrow dress for girls! Check it out at appaman.com or find your nearest store .
I’m guessing Harald’s corduroy friend’s real name was Apemannen -The monkey guy, pronounced by a young boy who one day would become a successful designer.